When Dash was started there was a vision of what a cycling company should be.

A set of principles were written into the company bylaws to ensure this vision is met.

All Dash products are made in the U.S.A in the Boulder Colorado facilities and will never be outsourced.

The designers and engineers are required to be part of the whole production process, to ensure that manufacturing meets design specifications.

Dash products are designed to help racers win.

Dash is focused on making sure riders are confident that they are using the best of the best.

Customer satisfaction is a main priority.

You tell Dash what you need to win and it will be done.